The Adventures of the Pharmachien

Cultural

Cross-platform

Client: Sphère Média Broadcaster: ICI Explora Fund(s): Fonds Telus et Fonds des médias du Canada

Quizzes, data visualizations, exclusive video clips, and loads of factual explanations await you on the website of Les aventures du Pharmachien! Staying true to the colorful and distinctive tone of Olivier Bernard’s blog, the digital component continues the tradition of separating fact from fiction in health.

The website offers a rich companion to the TV show, while the quiz game The Pharmachien Challenge dares you to put your knowledge to the test! For Season 6, a brand-new series of 13 sketch videos titled Tell Me a Myth, created by comedy group Les Satiriques, makes its debut on the site.